ALL YOU NEED IS… DATA!

Soluzione Group Srl - Buyer Parsonas

Target Data Analysis Soluzione Group

To create a strategy or a communication campaign, it is essential to accurately trace the identikit of the buyer personas you want to address. For this reason, we have created a data analysis service that collects and processes data from different platforms and research companies to provide companies with a snapshot of their target, their media diet and the level of knowledge of the brand and its reputation.

WHAT ARE THE GOALS?

  • Strengthen the knowledge of your target in order to seize new opportunities
  • Collect useful information to optimize the media strategy
  • Check the level of notoriety and memory of the brand and its communication

CHECK THE ADVANTAGES OUT!

  • Avoid long and expensive market surveys to collect useful data to limit the margins of error of marketing projects
  • View a variety of data from various platforms in a single qualitative/quantitative report;
  • Receive a precise and timely analysis of buyer personas quickly (max. 30 days);
  • Acquire a document useful for setting up new strategies/campaigns and validating their effectiveness.

LOOK AT OUR MODEL

  • BRAND AND COMPETITOR REPUTATION ANALYSIS (web & social listening)
  • BRAND AWARENES ANALYSIS AND PURCHASING BEHAVIOR (online survey)
  • MEDIA DIET ANALYSIS (data analysis on 90,000 Italian consumers)
  • TREND ANALYSIS (web analytics and social listening)

WHAT ARE YOU BUYING?

SMART DATA

FRESH DATA

FAST DATA